Realeague is pleased to announce Dennis Kim as Head of League Operations for the Asian University Basketball League (AUBL), where he will lead key initiatives to enhance league operations and expand its presence. With over 14 years of experience in the sports industry, Dennis has an extensive background in international basketball operations and events from his time working in the NBA.
During his tenure at the NBA, Dennis served as Director of International Basketball Operations & Elite Basketball, leading major global initiatives and high-profile events, including NBA All-Star Weekend and NBA Global Games. Based in New York, Hong Kong, and Seoul throughout his career, bringing basketball to new audiences across more than 80 countries. He played a pivotal role in expanding the NBA’s global footprint, orchestrating events in China and London while also supporting various operations in India and Abu Dhabi. With experience working with governing federations and managing hundreds of events annually, Dennis has been instrumental in growing the game on an international scale.
At AUBL, Dennis will oversee league scheduling, officiating, and stakeholder relations while driving business development, particularly in the Korean market. His leadership will be instrumental in shaping the league’s future and strengthening its position as a premier sporting event in the region.
“I am extremely excited to be joining AUBL as the Head of League Operations,” Dennis shared. “With the promising level of talent across universities in Asia, I can assure there will be greater amount of focus being planted across our league to identify the next global basketball star.”
Jay Li, Founder and CEO of Realeague and Co-Chair of AUBL Organising Committee, sees Dennis’s appointment as a major milestone in AUBL’s development. “The addition of Dennis to the AUBL organizing committee represents an important milestone as we are getting ready to formally launch the league later this year. I’m consistently impressed by his leadership in international basketball event management and deep knowledge of the Asian sports market. I’m excited to work closely with him to deliver unprecedented college basketball products to the eager fans out there.”